Isaac Grothe












Office Hours
Herman Miller
Three Two One
Casa Bosques
BaseCamp
Subject to Change
Colin King
Base Merch Store
Base Drop 1
H2 Exchange
Seed
Viceroy Hotels
Base Batches
James Newton Howard
Replica
Jason Miller
Parachute




 








About


isaacgrothe1@gmail
@isaac.grothe

Viceroy Hotels
Identity / Sub-Brand

An collection of graphic logos that treats each hotel as an individual story, part of a collection of elevated experiences designed to bring guests closer to the stories that make each world unique. 

Studio: MadeThought
Creative Director: Matt Delbridge
Design Director: Nick Lomboy
Designers: Isaac Grothe and Pauline Esguerra
Illustration: Maria Makeeva